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Keyword Research: What Is It and How Can I Do It?

Keyword Research: What Is It and How Can I Do It?

Now that you’ve learnt what SEO is and how to get your website showing up in search engine results, it’s time to learn about how you can strategically use keywords to target the content on your website in a way that satisfies both computers and humans alike.  The...
What is SEO and Why Is It Important?

What is SEO and Why Is It Important?

Over the past couple of months, I’ve noticed that SEO as a topic of discussion with fellow business owners has become more and more prevalent. What’s been interesting in these conversations, is how obvious a gap there seems to be when it comes to SEO knowledge. With...